Based in Toronto, Eric Bergman is Canada’s most experienced and credentialed media training consultant.
Eric prepared his first spokespeople during the summer of 1981 while conducting a media relations campaign to support two student theatre productions, Pal Joey
and A Funny Thing Happened on the Way to the Forum
. After arranging a series of interviews with journalists, he provided cast and crew with coaching.
Media training and issues management have been Eric's core business for more than 25 years. His media training approach, based on demonstrating transparency and building trust, has helped thousands of spokespeople from six continents manage exchanges with journalists to win-win outcomes.
And his proprietary defensive strategies enable his clients to protect themselves and their organization at all times.
Eric holds a bachelor of professional arts in communication studies from Athabasca University and a two-year diploma in advertising and public relations from Grant MacEwan College (now Grant McEwan University).
He is an accredited business communicator (ABC), an accredited public relations practitioner (APR), and a master communicator (MC)—which is the highest distinction that can be bestowed upon a Canadian member of IABC. In 2014, he was named a member of the College of Fellows of the Canadian Public Relations Society (FCPRS).
When the chips are down or the potential rewards are high, contact Eric
. He would love to help you communicate when it counts.